I arrived in France in 2012.

I was a computer engineer, graduated from a top engineering school.
On paper, everything looked perfect.
In reality, it was far from easy.

Arriving in a country where you don’t fully understand the culture, the unspoken rules, the codes… is challenging.
I had been warned: “You’ll have to fight twice as hard to earn your place.”

Woman.
Engineer.
Foreigner.
Maghrebi.
And soon… a mother.

I arrived alone, without family, carrying a life project: building a home, a family, and a career.
Then my first child was born.
And reality hit hard.

How do you balance a demanding job with a very concrete constraint: being at daycare at exactly 6:15 p.m.?
How do you manage late meetings, commuting, expectations… when you’re the mother of a young child?

The decision became obvious, though painful:
I had to change jobs and move closer to daycare.

I had always worked in the CRM world.
At that time, a new trend was emerging: the cloud.
And one name kept coming up: Salesforce.

I moved toward it without much conviction.
And then… the love story began.

I discovered.
I learned.
I fell in love.
I grew.

Salesforce wasn’t just a technology.
It was a new world.
A world where learning never stops, where growth is constant, where reinvention is possible.

My career started to take shape with Salesforce.
The sky is the limit.

But nothing came easily.

My days were split into three shifts:

• the first at work,

• the second starting at 6 p.m., as a mom,

• and the third… once the kids were asleep.

Silence in the house.
A coffee.
And a new skill to learn.
A new certification to prepare.

Now you understand why I have so many certifications.

Being a woman.
An engineer.
A foreigner.
A mother.
A Maghrebi woman.

Yes, you have to work twice as hard to climb the ladder.
Yes, the steps are sometimes higher, wider, harder to reach.
No, it’s not a myth. It’s reality.

But impossible is not part of my vocabulary.

Little by little, my efforts paid off.
Even with an accent.
Even with young children.
I was recognized for my expertise, my posture, my skills, my knowledge.

And that’s when I decided to give back.

I started coaching women, motivating them, showing them that perseverance pays off.
And then I joined the Salesforce Trailblazer Community.

And what a discovery it was.

My life transformed.
My fulfillment multiplied a thousand times over.

I created Paris Women in Tech.
I dared.
I coached.
I trained.
I encouraged.
I gave women a voice.

Today, Women in Tech represents:

• more than 100 events organized in Paris

• a strong, inclusive community of women and men

• a space where people lift each other up

I became a speaker.
A co-organizer of French Touch Dreamin’.
I spoke at events in France and internationally.
(And yes — I’m still a mom )

In 2022, I was a speaker at North Africa Dreamin’.
The opening keynote was delivered by Sasha Taylor, who spoke about community, Ohana, inspiration, and purpose.

At that moment, I thought:

I’m proud of my journey. But one day, I will share my full story.

That day has come.

Because without Salesforce, without its community, I would not be who I am today.

Today:

• I follow the Salesforce roadmap closely

• I share releases and innovations

• I travel across Dreamin’ events worldwide

• I learn, exchange, and give back

Without even realizing it, my career was boosted by the community.

One day, my HR colleagues shared feedback that deeply moved me:

“Some candidates say they want to join us… because of Yosra.”

What an honor.

My curiosity never stopped.
I became Chief Innovation Officer.
Because I innovate.
Because I build new things.
Because the community taught me how to lift others up and push them beyond their comfort zone.

Today, a new opportunity has knocked on my door:
a Salesforce Director role in another organization.

Why me?
Because they’ve seen what I do.
Because they’ve attended my events.
Because they’ve heard people say:
“She coached me.”
“I attended her sessions.”

They weren’t just looking for an expert.
They were looking for someone who builds, inspires, and elevates others.

So yes… this is a deep source of pride.

It’s not easy to make your personal story public.
But I’m ready to do it — for:

• women

• mothers

• immigrants

• anyone entering a world where they don’t know the rules

I faced cultural, social, and systemic barriers.
But thanks to Salesforce and its community, I succeeded.

And I am proud of myself.

Dare.
Believe in yourself.
Go for it.
Don’t set limits.

Join the Salesforce ecosystem.
Here, Ohana is not just a word.
It’s real.